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The Fitcarma Podcast

For fitness professionals who know their work is bigger than workouts.​

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What you put into the world matters. The way you lead, teach, and create—that’s your Fitcarma. This podcast is for studio owners, instructors, and movement leaders who believe fitness is about more than reps and playlists.It’s about creating emotional, immersive, unforgettable experiences that move people—physically, emotionally, and mentally.

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Because the future of fitness is experiential. And the brands that move people are the ones that grow.​

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Each episode will help you: 

• Position your studio or personal brand as The One
• Create a brand people feel, follow, and remember
• Design immersive experiences that drive loyalty and retention
• Craft marketing that reflects your values and vision
• Scale your impact with clarity, alignment, and purpose

We’ve coached thousands of instructors and built some of the most talked-about brands in the fitness space. We’re here to raise the standard—and help you lead the movement you were born to create.

Listen now:

MADE YOU A PLAYLIST

Not sure where to begin? We've organized our top episodes into curated playlists based on what you're working on.

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Get clear, compelling, and consistent. These episodes will help you stop blending in and start deeply connecting.

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Your class is your product. Learn how to make it emotional, immersive, and unforgettable.

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Run your business with clarity, energy, and direction—without burning out in the process.

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Before you sign the lease or finalize your logo, start here. These episodes will help you avoid common pitfalls and launch with clarity.

LISTEN TO THE LATEST EPISODE

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A Note on the Archive

The Fitcarma Podcast is the evolution of the legacy Fitness Career Mastery show.

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Episodes 001–199 were recorded under our original name, beginning in 2017 when Barry launched the podcast from Beijing to help elevate the fitness industry through expert insight and shared knowledge.

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Starting with Episode 200, the show shifted fully into the Fitcarma voice—where every episode aligns with our mission: helping fitness professionals build brands and experiences that move people.

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These newer episodes feature guests, strategies, and conversations that speak directly to where the industry is headed—and how to lead it with clarity, purpose, and impact.

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Text Us! 213.536.1525

Office

427 East 17th Street
Suite F - #773
Costa Mesa, CA 92627

© 2025 by Fitcarma

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Ever feel like people don't "get" what makes your studio special?

If your classes aren’t consistently full, it’s not because you need better ads, bigger discounts, or a trendier workout.

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The real reason? Your dream clients aren’t seeing why your studio is THE ONE for them. In this free mini-training, you’ll learn:

 

  • The #1 reason fitness studios struggle to fill classes (and why it’s not what you think)

  • Why your marketing isn’t landing—and how to make it instantly connect

  • How to create a brand that naturally attracts and keeps the right clients

 

Stop second-guessing. Start selling out.

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